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Justin Halladay

President & Founder

Email Address:

Responsibilities: Oversees administration, operations and marketing

Languages: English, Spanish, Brazilian Portuguese

Countries: USA, Mexico, Nicaragua, Colombia, Venezuela, Brazil, Cuba, Ecuador, Guatemala, El Salvador, Dominican Republic, Puerto Rico

Hobbies: Cooking, river sports, hiking, biking, camping, boating, travel

Most Inspiring Moment with Project Béisbol: Everytime the people unite, and baseball/softball catch fire in a community we touch. When the young ballplayer finally can see beyond the horizon, and finds within him/herself the strength to reach it.

Start Date: 2008

Background & Experience

Justin was born and raised in Pennsylvania. He has a bachelor’s degree in International Studies and Spanish from West Virginia University, which included two study abroad trips to Spain. He also had the opportunity to study the history and economics of Cuba in Cuba in 1998, a trip which had a profound impact on him and creation of Project Beisbol years later. After undergrad, he dedicated much of his 20’s studying, traveling and working in the Americas, Europe, Russia, Northern Africa and the Middle East. Upon returning, he completed an MBA in International Business from Florida Atlantic University, which also included a study abroad component to Brazil in 2006. On that trip to Brazil, Justin conceived the idea for Project Beisbol while writing his masters thesis on the evolution of baseball in Latin America and a social program to address the market failure of baseball internationally. In 2008, Project Beisbol was founded with the mission of supporting local youth baseball and softball programs in Latin America with equipment donations and education opportunities. In 2013, he resigned from his marketing position of eight years at Cleveland Clinic Florida to move to Colombia to dedicate himself fully to Project Beisbol and his English institute Sobrevida Communications.